Gender Neutral - huh?
Kids are kids. They are not little adults (although sometimes it is cute to dress them up), but they are learning and developing a unique sense of self. Part of that happens through gender stereotyping. We are not big believers in this and would rather allow kids to express themselves - rather than express what we make them express.
Gender neutral as a whole, means non-specific and for boys and girls. For OKI, it is about creating comfortable wearable garments that stray away from gender stereotyped colours and over sexualised fast fashion. Let the kids be kids for as long as they can! Being an adult isn't all it's cracked up to be!